Best Place to Buy Email Lists: 10 Services Compared - UpLead (2024)

Finding potential buyers is hard, especially when you need many of them. And, when you’re buying email lists, purchasing a faulty one can deeply impact your results. This article will discuss the best places to buy email lists. These will give you reliable data, custom-built email lists, and access to millions of potential users.

By the end of the article, you’ll know how to find the best place to buy leads.

Let’s get started.

Quick watch: We’ve compared 7 lead generation tools below. But if you want to find hot leads searching for a service like yours right now, use the intent data of UpLead. 🔥Try it free here.

Quick Links:

  1. 10 Email Buying Services
    1. UpLead – 🔥 find ready-to-buy leads
    2. Lusha – easy to use
    3. Lead411 – double-verified mobile phones
    4. Hunter – verify email addresses in Google Sheets
    5. SimilarWeb – generate email lists
    6. Cognism – focused on compliance
    7. D7 Lead Finder – bulk search
    8. – works with sales engagement tools
    9. Lead Forensics – turn website visitors into leads
  2. Where to Buy Email Lists: Our Review Criteria
  3. FAQ about Email List Providers

Let’s get to it.

1. UpLead

Best Place to Buy Email Lists: 10 Services Compared - UpLead (1)

With UpLead, you’ll not only build a clean prospecting list that you can plug into your sales tools and generate new leads from—you’ll get ready-to-buy prospects using its intent data.

UpLead gives you access to a large database of over 135 million professional profiles. Browsing is very easy. You can search your target prospects using 50+ filters, find the leads you need for each email campaign, and download the data.

Your emails get verified in real-time by UpLead, which verifies them right before you download them to ensure that each email is valid.

But data is only as good as its accuracy.

That’s why UpLead’s data comes with a 95% accuracy rate. That way, you know you’re getting active emails.

Start with UpLead today and grab 5 free leads.

Start Your 7-Day Free UpLead Trial

Lead generation doesn’t have to be all that painful. With UpLead, you can easily connect with high-quality prospects and leads to grow your company.

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Best Place to Buy Email Lists: 10 Services Compared - UpLead (2)

Best Place to Buy Email Lists: 10 Services Compared - UpLead (3)

Features & Capabilities

Rating: 5

UpLead can enrich your data, freshen up your lists, and create email lists from scratch. Its Chrome extension allows you to generate leads for your email lists as you browse sites like LinkedIn, so the information you need is always at your fingertips.


Rating: 5

UpLead’s UI is so intuitive that anyone can start using it in a few minutes. This minimizes training sessions and allows your salespeople to start selling as soon as possible.


Rating: 5

UpLead offers you a free trial with 5 credits. Paid plans begin at $99/month, and you’re not locked in for a year. When you consider how much is included, such as the number of contacts, and the data accuracy guarantee, you will see that no one gives you this much for this little.

Get started with UpLead today.

2. Lusha

Best Place to Buy Email Lists: 10 Services Compared - UpLead (4)

Lusha is a business database that generates email lists users can purchase. The data generated with Lusha may even include personal profiles and phone numbers.

The simple UI has an API to integrate it with your existing tools. You can also search the database for personal email addresses along with professional ones.

Features & Capabilities

Rating: 4

Lusha has good integrations with tools like Salesforce, LinkedIn, and Twitter and an API to integrate it with other tools. Plus, it allows users to buy some personal email lists. However, its data isn’t guaranteed, and only emails are validated.


Rating: 5

Lusha has a very simple and colorful UI, and it’s easy to use with minimal training.


Rating: 4

Lusha offers users a free account with up to five searches per month, and its professional pricing starts at $99. However, the best features are locked behind the most expensive plans, not offering bulk data enrichment unless you pay for custom pricing.

We are known as one of the best Lusha alternatives for a good reason!

3. Lead411

Best Place to Buy Email Lists: 10 Services Compared - UpLead (5)

Lead411 is another lead generation platform that lets users buy custom email lists and generate lead information to go with them.

The data the tool can generate may help users score leads, allowing them to find leads in bulk and funnel them into the right marketing campaigns.

Features & Capabilities

Rating: 4

Like other lead generation platforms, Lead411 allows users to search for leads and filter them through the right criteria. However, the Chrome extension only works for LinkedIn, and the platform seems to lack common features in other tools.


Rating: 5

Lead411 has a simple interface that’s easy to use.


Rating: 4

Although their pricing is within the industry’s average, the platform doesn’t seem to guarantee its data.

4. Hunter

Best Place to Buy Email Lists: 10 Services Compared - UpLead (6)

Hunter is another platform that allows users to buy generated email lists based on specific data points.

The platform also offers bulk data enrichment and provides email verification to give users a better deliverability rate.

Features & Capabilities

Rating: 4

Hunter doesn’t seem to offer surprising features, giving its users only the common features they may expect. That’s why this simple tool is better used with other lead generation tools.


Rating: 5 has a simple UI. The lack of advanced features makes it a very straightforward tool.


Rating: 4

Hunter’s pricing starts at $49 per month for 500 monthly searches and 1,000 verifications. However, the lack of advanced features, a data guarantee, or even advanced validation tools means users will likely need to pay for other tools to use with.

UpLead is one of the best alternatives in the market.

5. Skrapp

Best Place to Buy Email Lists: 10 Services Compared - UpLead (7)

Skrapp is a business database that can extract emails and buy email lists.

The tool also features a Chrome extension that can help users generate emails from LinkedIn and add them to the email addresses they receive.

Features & Capabilities

Rating: 4

The tool has the features users may expect, like a LinkedIn extension, bulk searches, and data enrichment, but it lacks more advanced features.


Rating: 5

The platform is easy to use and become familiar with.


Rating: 4

The most affordable plans lock you in a one-year contract.

6. SimilarWeb

Best Place to Buy Email Lists: 10 Services Compared - UpLead (8)

SimilarWeb’s MarketingSpace allows users to study competitors’ strategies to make better data-driven decisions. The data can be gathered to create better SEO-friendly content to outrank competitors.

The platform also offers sales intelligence tools to generate email lists, although details on the data or its reliability are hard to find.

Features & Capabilities

Rating: 5

The platform is a full suite of tools that seamlessly integrate with each other, so it’s better for users in need of more than just email lists.


Rating: 5

SimilarWeb features a very intuitive platform and is available for mobile and desktop apps.


Rating: 3

Its pricing is only available by contacting the billing department, and it reflects how lead generation is merely an add-on for a much larger suite.

7. Cognism

Best Place to Buy Email Lists: 10 Services Compared - UpLead (9)

Cognism allows users to buy email lists by finding email addresses in its 400 million profile database.

The platform also features a Chrome extension to generate emails as users browse the web, and it verifies all the emails it sells. The platform itself, however, seems to lack a proper quality guarantee.

Features & Capabilities

Rating: 4

The platform has multiple prospecting and sales tools, allowing its clients to buy and use email lists.


Rating: 4

Since it’s a large platform, learning to use it fully may take longer than with more straightforward tools.


Rating: 4

Although Cognism doesn’t feature its pricing online, users report that the tool starts at $750 per month, which is somewhat high — especially if users are only looking to generate email lists.

We consider ourselves the best Cognism alternative in the market.

8. D7 Lead Finder

Best Place to Buy Email Lists: 10 Services Compared - UpLead (10)

D7 Lead Finder is a lead generation tool that allows users to find and buy emails. The tool claims to have over 65 million profiles and offers five free searches per day.

However, it’s odd that the platform includes some grammar mistakes, so it may not be great for users looking for English-speaking leads.

Features & Capabilities

Rating: 3

Even at its lowest tier, this platform lacks email verification and has very limited features and no tool integrations or other essential features.


Rating: 4

D7 Lead Finder has a fairly odd UI that’s not hard to use but not as intuitive or streamlined as other platforms.


Rating: 4

Although the pricing seems affordable, it’s only good for casual users or users looking for data to search, process, and validate with separate tools.


Best Place to Buy Email Lists: 10 Services Compared - UpLead (11) is another database-focused tool allowing users to search over 200 data points to generate email lists.

The platform also has an AI that proactively scans the database for users and finds potential leads.

Features & Capabilities

Rating: 5

The platform offers a LinkedIn lead generation tool in the form of a Chrome extension and proactively offers users potential leads.


Rating: 5’s UI is easy to use.


Rating: 4

The platform has a somewhat inconvenient pricing system that forces users to get more seats in an account to be able to buy more leads. There are also reports of some bad email addresses filtering through to customers every now and then.

UpLead is one of the top competitors you can use.

10. Lead Forensics

Best Place to Buy Email Lists: 10 Services Compared - UpLead (12)

Lead Forensics allows users to turn website visitors into leads one step at a time.

The platform identifies new leads as users browse the website and leverages that data to generate emails and other key information based on it.

Features & Capabilities

Rating: 5

The innovative platform has multiple features to generate leads based on traffic alone, gaining visitor insight and the data to use it properly.


Rating: 4

The platform has a learning curve, and it takes a bit more effort to set up and use it fully.


Rating: 3

Reports claim its pricing starts at $69 per month, which seems excessive unless the website already has a lot of traffic.

Where to Buy Email Lists: Our Review Criteria

This is the criteria we used when reviewing potential sources for email lists. This criterion ensures fairness when reviewing each tool.

That way, you know you’re getting the best tools, and you’ll understand what makes them the best.

Comparison Factors

Here are the comparison factors we used to review the tools:

Features & Capabilities

The features and capabilities must directly help you generate better email lists. Simply counting features would never give us an idea of how good or bad a tool is. Instead of focusing on the number, we focused on their usefulness.

Rating Scale

Based on that description, we developed the following rating scale:

  1. very limited features
  2. below-average features
  3. average features
  4. above-average features
  5. very feature-rich


The most capable tool in the world is useless if users can’t figure out how it works. And the longer it takes for users to figure out a new tool, the longer your training will be. That’s why we looked at how user-friendly each tool is, confirming its ease of use immediately.

Rating Scale

Here’s our usability rating scale:

  1. very hard to use
  2. below-average ease of use
  3. average ease of use
  4. above-average ease of use
  5. very easy to use


The best tool is one you can afford. Some tools are very expensive without necessarily providing better tools than their competitors. You may be surprised by the affordable plans and better features of less-expensive tools.

That’s why, instead of focusing purely on the price factor of each solution, we focused on how their cost reflects their value.

Rating Scale

Here’s how our pricing scale works:

  1. very poor value for money
  2. poor value for money
  3. the average value for money
  4. good value for money
  5. very good value for the money

FAQ about Email List Providers

Here are the answers to common questions about email list providers:

What are email lists?

Email lists are the product of lead generation techniques. They typically have email addresses and include info such as the owner’s name and other data relevant to email marketing.

How are email lists generated?

Email lists are usually generated through lead-generation tools. These tools generate email addresses based on the user’s target audience. It then shows the user’s potential leads and allows them to download up-to-date data for their email marketing efforts.

Where can I buy targeted email lists?

Email lists are best when bought from lead generation tools. Good lead generation tools give users email addresses and relevant, up-to-date data they can use to send the right marketing messages.

Is it legal to buy an email list?

It is not illegal to buy an email list. Legality has more to do with how email addresses are used. For example, emails should always offer ways to opt out of the email database.

Is it expensive to buy an email list?

Buying the right email list will pay for itself when used properly and will be generated far faster than an opt-in email database. The right tools allow you to buy email lists that are reliable and profitable.

Can I buy an email list by industry and/or by zip code?

Yes, multiple lead generation tools have location criteria like city and postal address that allow you to access leads based on their zip code.

Is buying email lists worth it?

Yes, when using a reputable data provider that offers reliable mailing addresses, buying mailing lists can be worth it.

Build a clean and profitable list

As we’ve seen, not every lead provider lets you buy the right addresses for your email campaigns.

UpLead offers you a 95% accuracy guarantee and all the features you need to buy the best email lists for your marketing campaigns.

Additionally, with UpLead’s intent data, you’ll get ready-to-buy leads that are more likely to close.

Get started with UpLead today. 👇

Start Your 7-Day Free UpLead Trial

Lead generation doesn’t have to be all that painful. With UpLead, you can easily connect with high-quality prospects and leads to grow your company.

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Best Place to Buy Email Lists: 10 Services Compared - UpLead (13)

Best Place to Buy Email Lists: 10 Services Compared - UpLead (14)

Best Place to Buy Email Lists: 10 Services Compared - UpLead (2024)


Best Place to Buy Email Lists: 10 Services Compared - UpLead? ›

So, it becomes even more important to keep growing your email list and keep it updated. Apart from the list growth rate, you should strive for at least 1,000 subscribers for your mailing list, otherwise, it'll harm your conversion rate.

What is a good number of email list? ›

So, it becomes even more important to keep growing your email list and keep it updated. Apart from the list growth rate, you should strive for at least 1,000 subscribers for your mailing list, otherwise, it'll harm your conversion rate.

What is the simplest and most effective way to build an email list? ›

How do you build an email list from scratch?
  • Add a pop-up offer to your homepage.
  • Put an opt-in form in your navigation or foote.
  • Collect emails at your brick-and-mortar or in-person event.
  • Add a signup button to social media.
  • Build personalized landing pages.
  • Include a newsletter signup option at checkout.
Jun 22, 2022

Can you buy bulk email addresses? ›

A bulk email list is just what it sounds like—a large list or database of email addresses that you can purchase to expand your marketing efforts. With a bulk B2B email list, you can save tons of time and plenty of money while enjoying a fantastic return on investment (ROI).

How do I find email lists for email marketing? ›

Here are 16 easy ways to collect email addresses so you can build a valuable list.
  1. Make sure there's something in it for them (and never, ever, spam) ...
  2. Offer useful resources. ...
  3. Use Facebook ads. ...
  4. Offer free tutorial videos. ...
  5. Promote your newsletter signup throughout your website. ...
  6. Get personal. ...
  7. Use popups to promote special offers.

What email lists send the most emails? ›

Here's the full list of the top 15 biggest email spammers:
  • Groupon (averaged 388 emails per user)
  • LivingSocial (363)
  • Facebook (310)
  • Meetup (199)
  • J. Crew (175)
  • Twitter (TWTR) (173)
  • Victoria's Secret (160)
  • LinkedIn (LNKD) (157)
Feb 18, 2016

How many email subscribers do you need to make money? ›

You can start making money with as little as 100 subscribers. It all depends on the quality of the email subscribers. If you have a highly engaged audience who knows you, likes you, and trusts you then you can make a lot of money with as little as 500 subscribers.

What are your top 3 email list building strategies? ›

Email list building tactics
  • Use a standard opt-in form.
  • Use a surprise pop-up form.
  • Offer incentives.
  • Gamify your signup forms.
  • Create a targeted landing page.
  • Share lead magnets.
  • Offer giveaways.
  • Use referral programs.
Mar 30, 2023

What is the most used email program? ›

What is the most widely used email service? According to Statista, Gmail is the most popular email client in today's world, with more than 1.5 billion active users globally. If you're going to focus on designing your emails for one email provider, Gmail is a good place to start.

How do you organize thousands of emails? ›

The best way to manage thousands of emails is to use a bulk email organizer like Clean Email. Bulk email organizers work with your email service and keep your inbox clutter-free by moving messages to folders, deleting unneeded and unwanted messages, and grouping messages that are similar.

How much does it cost to buy a list of emails? ›

The price of an email list depends on the quality of the emails and the type of person that is on the list. Here are some factors that affect the cost of an email list: A consumer list costs between $100 and $400 per thousand emails (CPM) A business list costs $600 to $1000+ per thousand emails (CPM)

Which is the best bulk email marketing provider? ›

Comparison of the Best Bulk Email Marketing Services
Best ForFree emails Allowed
MailgunSmall to large businesses.10000 emails per month.
MailjetSmall to large businesses.6000 emails
SendGridSmall to large businesses.40000 emails for 30 days and then 100 emails per day.
SendPulseSmall to medium-sized businesses.12000 emails
11 more rows
Jul 11, 2023

How much does it cost to send 100000 emails? ›

weMail, The Ultimate Cheap Bulk Email Sender
weMail + Amazon SES 100k EmailsMailchimp 100k Emails
Apr 29, 2021

What is the best email marketing service for purchased lists? ›

The ultimate list of best email marketing services in 2023
  • ConvertKit. Features. ...
  • AWeber. Features. ...
  • MailerLite. Features. ...
  • Sendinblue. Features. ...
  • ActiveCampaign. Features. ...
  • Moosend. Features. ...
  • Campaign Monitor. Key features. ...
  • Drip. Key features. Email editor that lets you build mobile-first emails.
Jun 27, 2023

How do I get a fresh email list? ›

Host live events and bring your forms

No one said you need to build your email list online. Offline networking and live events are 2 of the most overlooked methods to collect email addresses. But they make sense—if someone is motivated enough to leave the house, they're more likely to be an engaged email subscriber.

Is it legal to buy email lists? ›

It's not illegal to buy an email list, but it can be illegal to use those lists to send marketing messages to individuals who haven't explicitly agreed to receive such correspondence. This is determined by local laws where the email recipient lives.

How many email addresses does the average person have? ›

Number of email addresses that people have in the U.S. in 2022. According to the results of a survey conducted in 2021, the majority of respondents in the U.S. had two email addresses. However, 28 percent of respondents stated having over four email addresses.

How many emails does the average person have? ›

The are approximately 5.59 billion active email accounts worldwide – 1.8 billion of these are Gmail accounts. More than 149,513 emails are sent per minute – This means that the number of emails sent each day is ~215,298,720. The average person has 1.75 email accounts.

What is the average number of email addresses? ›

It's also not uncommon for some personal users to have multiple accounts, each for a different purpose. In fact, experts estimate that the average email user in 2022 had 1.86 accounts. Meanwhile, businesses—especially ecommerce businesses—depend on email marketing to communicate with their customers.

How many emails per week is too many? ›

Email Marketing Best Practices

Remember that the number one reason customers unsubscribe is because they've received too many emails. For most businesses, sending 1-2 emails a week is ideal. This is an especially helpful baseline if you are just getting started.

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